Translated by Bethszabee Garner
Alfa Romeo, the iconic Italian brand founded in 1910, is renewing its DNA with a series of stylish new models featuring distinctive gold detailing. Named “Intensa,” the unique range of four hybrids is revolutionary, celebrating both Alfa Romeo's heritage and the innovation of the century-old brand. Refinement and sportiness are the order of the day in the “Junior,” “Tonale,” “Giulia,” and “Stelvio,” exceptional cars with sophisticated silhouettes. As they hit the road, let's take a closer look at this automotive event not to be missed!
A unique design imbued with technical expertise
Since its creation in the early 20th century, Alfa Romeo has always been at the forefront of automotive innovation. Its many inventions, such as the chassis, motorization and aerodynamics, have earned it a name that is now recognized throughout the industry. With its unique identity, the company is offering a bold series inspired by the neo-Milanese style. Its name? “Intensa.”
On the Alfa Romeo Tonale Intens, the two-tone alloy wheels are enhanced by light gold finishes that give the impression of craftsmanship. The moldings are finished in glossy black with gold accents, while the dual chrome exhaust pipes enhance the car's dynamic silhouette. Inside, the car is based on carefully crafted contrasts, both sporty and refined. The new black Alcantara seats are adorned with leather-colored stitching and the Alfa Romeo logo embroidered in Havana brown on the headrests, because if you're going to drive, you might as well do it in style! The “Intensa” logos punctuate the interior with a discreet but assured reminder of this limited edition. Three colors are available for the “Tonale”: Alfa Red (a classic), Montreal Green, and Alfa Black.
An Italian charm that is available in a trio of other cars with a variety of embellishments: the Alfa Romeo Stelvio Intensa, the Alfa Romeo Giulia Intensa, and the Alfa Romeo Junior Intensa. While the "Stelvio" is characterized by its agility (210 horsepower), the "Giulia" embodies excellence and precision in both aesthetics and performance. The “Intensa” capsule goes beyond the simple automotive realm to offer its customers a truly synesthetic experience. Added to this are a redesigned multimedia system, new-generation driver assistance systems, and heated seats (adjustable and comfortable).
Gold as the cornerstone of Alfa Romeo
The “Intensa” collection stands out above all for its golden details, evoking victory, nobility, and exclusivity—values that are part of Alfa Romeo's original DNA. This nuance is then applied to each model, enhancing the lines of the bodywork while infusing them with a contemporary distinction as a tribute. The interior celebrates the brand's heritage with contrasting stitching, noble materials and specific finishes, evidence of cutting-edge craftsmanship built up over decades.
In fact, the use of gold is no mere anecdote, as it is part of a historical tradition in which the symbol of abundance has stood the test of time. “Names such as Freccia d'Oro and Quadrifoglio Oro have marked the brand's history, associating this color with its most iconic models,” explains the official press release. This golden touch has a very special aura and crystallizes Alfa Romeo's successes on the road and on the racetrack.
The “Instensa” collection is available on the Alfa Romeo website and in Alfa Romeo stores.
